Learn the Basics of Google Ads

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Learn the Basics of Google Ads

In this workshop you will learn how to reach more customers and grow your business with Google Ads.

In this session we talk about:

  • 1. How to create an account and set up an ad campaign.
  • 2. How to write great ads, refine keywords, and include ad extensions.
  • 3. How to measure success.
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Event Organizer

Rakesh Kumar, MBA

Rakesh Kumar is a certified Google Analytics (GAIQ) and Search Marketing (AdWords) professional. He is founder and managing director at NectarSpot Inc., A Google Partner company, based in Chicago.

He has been awarded by LinkedIn Pro Finder

Google Scholar

LinkedIn Profile

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Prior to starting NectarSpot Inc. he played a role of CMO (Chief Marketing Officer) at a mid-sized IT Company based in Chicago where he was responsible for managing 30+ member marketing team.

Prior to taking CMO role , he had held various leadership positions in Fortune 500 companies since 1997. He also helped organizations in areas of digital optimization, marketing attribution, paid search/ display planning, design, execution & reporting impacting their top-line revenues and bottom-line savings.

He has been invited as speaker at many events and workshops including MIT Media Labs, ITU – Geneva (Switzerland) and others.

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