Design Thinking for Entrepreneurs

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Design Thinking for Entrepreneurs

Discover how to create a collaborative environment where everyone is responsible for design. You will go through design challenges and sprints that can be incorporated into any workplace or startup, to unlock creativity and innovative thinking.

In this session we’ll introduce:

  • 1. The principles of the design thinking process
  • 2. Applying the design thinking process to solve problems
  • 3. The basics of prototyping your ideas
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Event Organizer

Rakesh Kumar, MBA

Rakesh Kumar is a certified Google Analytics (GAIQ) and Search Marketing (AdWords) professional. He is founder and managing director at NectarSpot Inc., A Google Partner company, based in Chicago.

He has been awarded by LinkedIn Pro Finder

Google Scholar

LinkedIn Profile

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Prior to starting NectarSpot Inc. he played a role of CMO (Chief Marketing Officer) at a mid-sized IT Company based in Chicago where he was responsible for managing 30+ member marketing team.

Prior to taking CMO role , he had held various leadership positions in Fortune 500 companies since 1997. He also helped organizations in areas of digital optimization, marketing attribution, paid search/ display planning, design, execution & reporting impacting their top-line revenues and bottom-line savings.

He has been invited as speaker at many events and workshops including MIT Media Labs, ITU – Geneva (Switzerland) and others.

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