Make Better Business Decisions with Analytics (August 12, 2020)

  • July 22, 2020
  • 50 S Main St Suite 200, Naperville, IL 60540
  • 10:00 AM -12:00 PM CST
  • +1 630 999 7768

Event Topic - Make Better Business Decisions with Analytics

  • 10:00 AM - 12:00 PM CST

    In this workshop we also share how to use Google Analytics to gain valuable insights that help you to make more strategic business decisions.

Event Organizer : Rakesh Kumar, MBA

Rakesh Kumar is a certified Google Analytics (GAIQ) and Search Marketing (AdWords) professional. He is founder and managing director at NectarSpot Inc., A Google Partner company, based in Chicago.

Prior to starting NectarSpot Inc. he played a role of CMO (Chief Marketing Officer) at a mid-sized IT Company based in Chicago where he was responsible for managing 30+ member marketing team.

Prior to taking CMO role , he had held various leadership positions in Fortune 500 companies since 1997. He also helped organizations in areas of digital optimization, marketing attribution, paid search/ display planning, design, execution & reporting impacting their top-line revenues and bottom-line savings.

He has been awarded by LinkedIn Pro Finder :

  1. Best of 2017 – Marketing Consulting
  2. Best of 2016 – Digital Marketing 
  3. Best of 2016 – Lead Generation 

He has been invited as speaker at many events and workshops including MIT Media Labs, ITU – Geneva (Switzerland) and others.

Google Scholar Link : 

LinkedIn Profile :


Get a complimentary 30 minute marketing consultation and an audit report from our expert who has been awarded by LinkedIn Pro as ‘Best of 2017 & 2016’ in various categories including – ‘Marketing Consulting’, ‘Digital Marketing’ and ‘Lead Generation’.

Learn how other organizations are partnering with us for turnkey marketing services and solutions impacting real business outcomes.

Roy Lingam CEO,Delphi USMLE. Chicago

NectarSpot team successfully re-branded and revamped our old website to a fast loading and aesthetically pleasing within a short time frame of four weeks. NectarSpot designers and developers created a distinct UI/UX landing pages that communicates our brand as an established brand identity helping us to get more conversions. Our end users appreciate the site’s unique and polished presentation through an informative, well laid-out content and beautifully designed pages that helps a seamless interaction . The team is extremely organized and communicative and working with their team was seamless and highly collaborative. Their team is both technically and creatively talented. After creating relevant landing pages and revamping the entire site, NectarSpot is helping us to generate qualified leads through Google Ads campaign. We see a definitive increase in key web metrics such as higher conversion rate, lower bounce rate and higher engagement. We would highly recommend NectarSpot to anyone looking to up-brand their digital identity and get qualified leads.
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Ryan Frederickson ArT Wine Preserver

NectarSpot team executed the Quick and solid build of AMP website. Not afraid of small tweaks here and there. The team has, from the beginning of project, focus on conversion and provided a seamless workflow for my prospects to visit, educate and finally purchase on my e-commerce portal. They provided design, development on AMP framework and helped to host e-commerce portal on scalable and secure google cloud. We are looking forward to working with them in future for other projects as well.
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    Our award winning team excels in providing redesign, optimization, automation, and analytics services to companies at various growth stages.

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