Past Event – Presentation Available : Tips for Measuring Online Success (Sep 12, 2018 – Lincoln – North Ave , Chicago, IL )

  • September 12, 2018
  • 11 AM CST
  • 939 W North Ave Suite 750, Chicago, IL 60642
  • +1 630 999 7768

Event description

Note : The event is over but you can still go over presentation here

Details about the event:

Businesses invest time, effort, and resources into being online, but do they know how much it’s worth to their bottom line? This workshop introduces ways to track and measure progress for topline growth and bottom line savings.

NectarSpot is a GYBO Official Partner
NectarSpot is a GYBO Official Partner

Event Topics

  • 11:00 AM — 12:00 PM Tips for Measuring Online Success
    You invest time, effort, and resources into being online, but do you know how much it’s worth to your bottom line? This workshop introduces ways to track and measure progress, so you can find out.

Download Presentation here

Speaker : Rakesh Kumar, MBA

Rakesh Kumar is a certified Google Analytics (GAIQ) and Search Marketing (AdWords) professional. He is founder and managing director at NectarSpot Inc., A Google Partner company, based in Chicago. 

Prior to starting NectarSpot Inc. he played a role of CMO (Chief Marketing Officer) at a mid-sized IT Company based in Chicago where he was responsible for managing 30+ member marketing team.

Prior to taking CMO role , he had held various leadership positions in Fortune 500 companies since 1997. He also helped organizations in areas of digital optimization, marketing attribution, paid search/ display planning, design, execution & reporting impacting their top-line revenues and bottom-line savings. 

He has been awarded by LinkedIn Pro Finder :

  1. Best of 2017 – Marketing Consulting
  2. Best of 2016 – Digital Marketing 
  3. Best of 2016 – Lead Generation 

He has been invited as speaker at many events and workshops including MIT Media Labs, ITU – Geneva (Switzerland) and others.

Google Scholar Link : 

LinkedIn Profile :


Get a complimentary  30 minute  marketing consultation and an audit report from our expert  who has been awarded by LinkedIn Pro as ‘Best of 2017 & 2016’ in various categories including – ‘Marketing Consulting’, ‘Digital Marketing’ and ‘Lead Generation’.

Learn how other organizations are partnering with us for turnkey marketing services and solutions impacting real business outcomes.

NectarSpot team successfully re-branded and revamped our old website to a fast loading and aesthetically pleasing within a short time frame of four weeks. NectarSpot designers and developers created a distinct UI/UX landing pages that communicates our brand as an established brand identity helping us to get more conversions. Our end users appreciate the site’s unique and polished presentation through an informative, well laid-out content and beautifully designed pages that helps a seamless interaction .
The team is extremely organized and communicative and working with their team was seamless and highly collaborative. Their team is both technically and creatively talented.
After creating relevant landing pages and revamping the entire site, NectarSpot is helping us to generate qualified leads through Google Ads campaign. We see a definitive increase in key web metrics such as higher conversion rate, lower bounce rate and higher engagement. We would highly recommend NectarSpot to anyone looking to up-brand their digital identity and get qualified leads.

Roy Lingam
CEO, DelphiUsmle

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